Pentlands research also offers lessons for policymakers and business people. Pentlands books include honest signals and social physics. How good ideas spreadthe lessons from a new science. It asks questions about how we can best use the treasure troves of data available to companies and researchers today to better understand human interaction and social organization, and. How good ideas spread the lessons from a new science, alex sandy pentland, the toshiba professor of media arts and sciences and the director of the human dynamics laboratory, draws all that research together into a new theory of human social interaction, which he then applies to questions of.
In this podcast he describes the modest origins of social physics and how the proliferation of data and innovative statistical methods have allowed the field to thrive. How social networks can make us smarter, by alex pentland is much advised. Alex sandy petland tells interviewer dave edmonds about the origins of social physics in the days before widespread good data and solid statistical methods and explains how it blossomed as both a field and for pentlands own research. His most recent books are social physics, published by penguin press, and honest signals, published by mit press. But their skepticism seems to have eluded alex pentland, director of the. Pentland delivered his shannon luminary lecture the future of ai and human society. How social networks can make us smarter by alex pentland at indigo.
The author claims that collecting large amounts of personal data reveals how social networks can be engineered to. Social physics kobo ebook the elliott bay book company. How good ideas spreadthe lessons from a new science by pentland, alex isbn. The phrase was coined in the early 1800s, and first implementation was the. Social physics is a metaphor sandy pentland adopts to embrace a class of data science research. For everybody, if you want to begin joining with others to check out a book, this social physics. Recent books about social physics include mit professor alex pentlands book social physics or nature editor mark buchanans book the social. Social physics from one of the worlds leading data scientists, a landmark tour of the new science of idea flow, offering revolutionary insights into the mysteries of collective intelligence and social influence if the big data revolution has a presiding genius, it. Enter social physics, a concept coined by mit professor alex sandy pentland. Social physics honest signals computational social science network and complexity science wearable computing. How can we create social structures that are productive and creative. Using millions of data points measured over a long period of time in real settings, which pentland calls living laboratories, the author has monitored human behavior on an unprecedented scale. Alex sandy pentland the future of ai and human society.
This book will not only whisk you up to speed on cuttingedge research at the interface of technology, behavioral. Popular reading about sociophysics include english physicist philip ball s why society is a complex matter, 15 dirk helbing s the automation of society is next or american physicist lazlo. Everyday low prices and free delivery on eligible orders. How good ideas spreadthe lessons from a new science proposes a new theory of human social interaction. Review social physics young upstarts young upstarts. Social physics is the science of using statistics to find laws or universals in human crowd behavior. Author, social physics professor alex sandy pentland directs the mit connection science and human dynamics labs, and previously helped create and direct the mit media lab and the media lab asia in india. Sandy pentland on social physics sage ocean big data. Recent books about social physics include mit professor alex pentlands book social physics or nature editor mark buchanans book the social atom. Specifically, pentland uses reality mining to investigate the social physics in a wide range of groups and situations, from social and peer groups. Alex pentland is a high praised academic from mit in the domain of big data, but this book is not about research, neither about. Social physics is filled with rich findings about what makes people tick. Pentlands social physics is a major contribution to this field.
Professor alex sandy pentland directs mit connection science, an mitwide initiative, and previously helped create and direct the mit media lab and the media lab asia in india. From one of the worlds leading data scientists, a landmark tour ofthe new science of idea flow, offering revolutionary insights into the mysteries of collective intelligence and social influence if the big data revolution has a presiding genius, it is mits alex sandy pentland. Pentland s main field of interest is using reality mining to explore the properties and patterns of interactions between peoplewhat he calls social physics. Alex sandy pentland on the social physics of wellbeing. His most recent books are social physics penguin press, 2014 and honest signals mit press, 2008. He received his bs in computer science from the university of michigan, and his phd in computer science, psychology, and ai from mit. Director, mit connection science and human dynamics labs. Director of the human dynamics laboratory, pentlands book social physics. From one of the worlds leading data scientists, a landmark tour of the new science of idea flow, offering revolutionary insights into the mysteries of collective intelligence and social influence if the big data revolution has a presiding genius, it. Alex sandy pentland professor of computer science, mit. From one of the worlds leading data scientists, a landmark tour of the new science of idea flow, offering revolutionary insights into the mysteries of. Using millions of data points measured over a long period of time in real settings, which pentland calls living laboratories, the author has monitored human behavior on an unprecedented scalepentlands research also offers lessons for policymakers and business people.
Social physics ebook by alex pentland rakuten kobo. Professor sandy pentland, director of the mit human dynamics lab. Alex sandy pentland the martin trust center for mit. How social networks can make us smarter 9780143126331.
Social physics will change the way we think about how we learn and how our social groups workand can be made to work better, at every level of society. It is largely, but not exclusively, about the flow of ideas between individuals taken from large datasets of telephone and actual mobility, talk, and other residue of human behaviour. Over years of groundbreaking experiments, he has distilled remarkable discoveries significant enough to become the bedrock of a whole new scientific field. If the big data revolution has a presiding genius, it is mits alex pentland. Often described as a computational social scientist, alex sandy pentland sees his role as being to help the birth of the world into a data rich environment. For alex sandy pentland, one of the bestknown and widely cited computational social scientists in the world, these are halcyon days for his field. Sandy pentland, mit professor, on how big data is revealing the science behind how we work together, based on his book social physics. He received his bs in computer science from the university of michigan. How good ideas spread the lessons from a new science, alex sandy pentland, the toshiba professor of media arts and sciences and the director of the human. I came to this book after reading shoshana zuboffs surveillance. By using communication tracking analysis and occasionally human sensors along with big data, he and his team are evolving a new discipline with a unique taxonomy and ontology that brings a higher level of quantification and rigor to a challenging and inherently complex field. His most recent books are social physics penguin press and honest signals mit press.
Social physics or sociophysics is a field of science which uses mathematical tools inspired by. Pentland leads readers to the edge of the most important revolution in the study of social behavior in a generation, an entirely new way to look at life itself. Social physics offers a crash course in the new selfdeclared field of science. Pentland sees the flow of interaction and ideas in social physics as a language that is better than the old vocabulary of markets and classes, capital and production. How social networks can make us smarter ebook written by alex pentland.
If the big data revolution has a presiding genius, it is mits alex sandy pentland. Download for offline reading, highlight, bookmark or take notes while you read social physics. I came to this book after reading shoshana zuboffs surveillance capital. How social networks can make us smarter, by alex pentland. He was named to the national academy of engineering in 2014. Sandys research findings have been the focus of my meetings design work for over twenty years.
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